Uptown Identity is a t-shirt and accessories brand that caters to the modern woman who is not afraid to express her originality. We are a startup company working toward making the brand a household na
What inspired the company name? RideOrDie is hip-hop/Generation-X slang for the fight or flight concept. Our motto: "When innocent lives are at risk we can Ride into battle or do nothing and die for sure! For us the choice is easy, RIDE!"